Tag: edusocmedia

#AcDigID, #EdDigID, #HEdigID, Social Media, SocioTech

Networked Practice: My Book List

Laura Pasquini

For some of my own research and review, I have been accumulating a variety of books to my reading list for the networked practice study. Some deal with living online, being connected, and even understanding how communities, networks, and groups thrive (or the opposite) in the digital. For the month of January, I have been taking stock and reflecting on my own networked practice. Recently I facilitated an online workshop to support higher education faculty and staff think more about their digital presence and how to manage their own reputations online. Now my current students are thinking about how they will craft their digital identity online and engage with industry leaders, future co-workers, and engage with professionals in their occupational fields. I have enjoyed having conversations to consider what online reputation means, examining how/where our personal data exists, and understanding that “being” online means so much more in 2019.

Creating, crafting, and/or presenting our professional best self digital is quite complicated and complex — just like the individuals behind the profile. As usual, I continue to think about my digital imprint and I have begun to audit where I “live” online. [This process is taking a while, so I’ll share about this audit and review in another post when I am closer to wrapping it up.] as I start to audit my own life on social media platforms and other digital accounts. Of course, I continue to read and review what others are thinking about this process — being networked, living digital, cyber reputations, and online personas — who are connected and linked to peers and communities. Here are a few of the reads and resources I have recommended lately for higher education professionals (e.g. staff, graduate students, faculty, administrators, instructional designers, instructors, early career researchers, etc.):

Beyond this list, I am more than happy to share what I have “READ” and is accumulating on my “Networked Practice” reading list on GoodReads (some reviews included):

I suppose my attention is drawn to the ideas of self-presentation, reputation, and lived lives on social media platforms (and other digital spaces we don’t fully control). At the moment, I’m “CURRENTLY READING” the following books — thanks public and university library!:

My “WANT TO READ” book list is never short, but here are a few that I have either sitting on my home shelf to read (literally) around networked practices. I have no doubt I will add (or have added) to this list, especially as I hope to read these in February.  I welcome your recommendations for living a networked life, being a connected scholar, and being involved digital communities of practice:

What are you reading these days around networked practice? Do you have recommendations for those of us who live a networked, connected professional life? This could be about online personas, digital reputation, networked groups/communities, impacts of social media at work, and more. Share any recommendations you have, and if you’re GoodReads — be sure to connect with me, so I too can be inspired by the books you’re reading.

#HEdigID

#HEdigID Chat No. 8: #SocialMediaLife These Days

Laura Pasquini

Love it or hate it, social media is a part of our daily lives. It’s not a trend or fad that is going away. Social media is deeply embedded into our every day activities, how we communicate, how many find news and information, and it supports our relationships near and far. Almost everyone, young and old, are now active in various social media platforms due to the tethering there is to portable smart devices (phones, tablets, watches, and more) and increased access and availability to the Internet (WiFi, 4G, etc.).  After listening to the recent @mozilla IRL Podcast episode “Kids These Days” with Veronica Belmont, Manoush Zomorodi, and Alexandra Samuel, I was concerned about if the “kids” were alright — that is the teens AND adults who have report daily social media.

The two 2018 reports from the US are interesting to compare how we are thinking about our #SocialMediaLife whether we are young or old:

 

Social Media, Social Life: Teens Reveal Their Experiences (2018)via @CommonSense Media (n=1,141)

  • 89% of teens with a smartphone (ages 13-17)
  • 70% of teens who use social media multiple times a day
  • Snapchat (41%), Instagram (22%), and Facebook (15%) are the social media sites these teens use the most
  • 72% of teens believe that tech companies manipulate users to spend more time on their devices

Social Media Use in 2018 Report* via @PewResearch (n=2,002)

  • YouTube (73%), Facebook (68%), Instagram (35%), Pinterest (29%), Snapchat (27%), LinkedIn (25%), Twitter (24%), and Whatsapp (22%) of US adults say they use social media online or on their cellphone
  • A majority of adults visit Facebook (51%), Snapchat (49%), Instagram (38%), Twitter (26%), and YouTube (29%) on a daily basis

*That being said, I’m curious what the future report of adult social media use will be after learning about Facebook data scraping at congressional hearings, recent visits to congress by Twitter and Facebook, and questions if we should break up with these social media platform monopolies (e.g. Facebook, Instagram and Whatsapp). I suspect much has changed since this report was released in March 2018.

Much of the recent #SocialMediaLife of Teens shared in the recent Common Sense study is reflecting what I am learning about adults on these platforms as well. As Veronica said, “Teens. They’re just like us!” There is a growing concern about behaviors, practices, and social interactions among my peers who need role models and mentoring just as much as the youth. There are similar patterns and concerns about #SocialMediaLife I am learning about from higher ed professionals (faculty and staff), my adult learners (online and face-to-face students) and among my peers (friends, family, colleagues, etc.). There is no shortage of emotions, thoughts, reflections, and reactions to how we are now thinking about social media in our lives. Let’s unpack this recent report about teens to see how much different we actually feel about these social platforms in our day-to-day life. Join me for the open, online conversation, won’t you?

#HEdigID CHAT TOPIC: #SocialMediaLife These Days

The next Higher Ed Digital Identity SLOW chat will be on Twitter with the hashtag: #HEdigID and #SocialMediaLife paired with this OPEN Google doc of questions: http://bit.ly/hedigid8

Learn more about the #HEdigID Chat and review the QUESTIONS in that will be posted on Twitter and in the Google doc the discussion ALL DAY on FRIDAY, September 14, 2018:

  1. What is your preferences for communication with family/friends? VOTE NOW HERE: Twitter Poll
  2. Related to #HEdigID Q1: Has using #socialmedia and your devices changed the way you communicate with friends, family, colleagues, etc.? Please share how your #SocialMediaLife or how technology has shaped the ways you interact and communicate with others.
  3. The @PewResearch report from March 2018 found that a majority of adults visit Facebook (51%), Snapchat (49%), Instagram (38%), Twitter (26%), and YouTube (29%) on a daily basis. Is this true for YOUR own practice? Please share your thoughts/use on these platforms now.
    • VOTE: Identify the ONE social media platform you use the MOST on a daily basis {Twitter Poll to be added}
  4. In looking at the @CommonSense #SocialMediaLife of Teens Study 2018 [https://www.commonsensemedia.org/research/social-media-social-life-2018], was there anything that stood out in this report that YOU want to talk about today? [Developing questions and prompts for the #HEdigID chat for later].
  5. “72% of teens believe that tech companies manipulate users to spend more time on their devices” @CommonSense What is your perspective on how your devices and these #socialmedia platforms strive to get your attention? How do you deal with this distraction? #socialmedialife
  6. “Teens are much more likely to say #socialmedia has a positive rather than a negative effect on how they feel (e.g. less lonely, depressed, anxious and more confidence, popular, etc.)” @CommonSense Does this resonate with YOUR feelings about your #SocialMediaLife? Please share.
  7. #HEdigID QUESTIONS & OPEN CHAT: To be determined (see question no. 4 and respond!)…

Join the discussion on #SocialMediaLife today:

  • Tweeting your response with the hashtag: #HEdigID

  • Answer IN this Google Doc: http://bit.ly/hedigid8

  • Use these questions to draft your own reflection OR response (e.g. blog, video, audio, drawing or discussion)

 

Update: Transcript from this #HEdigID chat can be found HERE

#AcDigID, #EdDigID, #HEdigID

#HEdigID Twitter Chat: Let’s Talk About Our Networked, Digital Life, Higher Ed.

Laura Pasquini

For the last couple of  years, I have been talking, researching and engaging with colleagues to figure out what it means to be a networked practitioner and/or scholar in higher ed. Based on a recent workshop and Twitter conversation (#acdigid chat), it is clear that being online feels different in 2018 than it did back in 2008 when I first started to really connect to other professionals in digital, social networks.  In an editorial I wrote for Inside Higher Ed last year, I ask questions about what it means to have a digital persona in academia, specifically these ones (slightly modified):

  • How does being part of a digital learning network support learning and development for higher ed professionals?
  • How are faculty and staff shaping their online identity and presence to share professional values, work, etc.?
  • How can does a networked community expand knowledge to enhance our roles on campus and the work we do?
  • Why might others higher ed professionals want to network with peers to scaffold their own career goals?

As these digital networks have scaled past the “social-media-is-just-a-fad” stage and they now influence more of our society in our daily lives. That being said, I think educators are considering how to be more thoughtful and consider HOW, WHERE, and IF, they should “be” in these public and open spaces. A number of college/university practitioners, scholars, and administrators have seen benefits to “working out loud” and being public intellectual in postsecondary. That being said, the repurposing of social media and digital platforms, has come with minimal institutional guidance and limited sociotechnical support (Pasquini & Evangelopoulos, 2017) and does appear to have ramifications for our personal/professional lives. A number of interviews with higher ed colleagues have just begun to identify the benefits, challenges, and future considerations for higher ed networked practices. And, of course, in talking to researchers, student affairs educators, early career researchers, academic advisors, senior administration, instructional designers, and other colleagues — it seems that we have even more questions and the need to continue these conversations among ourselves.

In a recent Twitter poll I put out this month, I tossed out the idea to host a SLOW (all day) Twitter chat ONE DAY per month for 2018. It seems like a few of you (at least 15) in higher ed, are interested in discussing your digital identity and “being online” or connected as a professional:

https://platform.twitter.com/widgets.js

So, let me introduce to you the…

Higher Ed Digital Identity Chat (#HEdigID)

We will connect on the SECOND FRIDAY of each month this year to have an open, honest conversation about being a higher ed professional who is connected and digitally engaged. Here’s the schedule, if you would like to #SaveTheDate:

February 9, 2018

August 10, 2018

March 9, 2018

September 14, 2018

April 13, 2018

October 9, 2018

May 11, 2018

November 9, 2018

June 8, 2018

December 14, 2018

July 13, 2018

Any and all post-secondary faculty, staff, professionals, scholars, practitioners, administrators, graduate students, and leaders (really anyone in higher ed) are encouraged to JOIN and CONTRIBUTE to the Twitter conversation. There will be a TOPIC, THEME, and PROMPTS to guide the Twitter Chat over the course of the day. This “SLOW” Twitter Chat (all day) is designed to encourage and allow our colleagues from across the pond, time zones, and busy work schedules to join in the dialogue. I am happy to moderate (MOD) the first few #HEdigID chats; however, I am also quite open to others who want to MOD and/or contribute an IDEA or TOPIC we should dig into online. Let me know!

Research, Social Media, SocioTech

How Do Higher Ed Institutions Use Twitter?

Laura Pasquini

In a very limited way. Based on two recent studies examining Canadian and US post-secondary use of Twitter, we found most colleges and universities are using social media platforms as either a communication or marketing tool. Higher ed campuses have the ability to optimize social media technologies in the service of teaching, learning, and research – rather than focussing on institutional branding and marketing.

In looking at 145,822 original tweets and 70,792 retweets of 77 Canadian public universities Twitter profiles, we learned a great deal about colleges/university use. Results from this analysis indicated these institutions mostly use this Twitter to broadcast information and construct overwhelmingly positive representations of campus life. Here is a quick video overview of the paper:

In general, higher ed institutions represent university life as gratifying, enjoyable, and beautiful, by commonly showcasing:

  • Smiling and happy students;
  • Mostly middle-aged white male faculty members;
  • Upgraded and attractive campus buildings;
  • Accolades for graduation ceremonies;
  • Announcements about groundbreaking research; and
  • Highlights of sporting victories.

Unfortunately, Canadian universities are not alone as they present their “best self” on Twitter by:

  • Highlighting positive events and happenings
  • Showcasing a positive university life for the public; and
  • Promoting the institution’s brand

In looking at American college and university primary Twitter accounts (n=2411), Kimmons, Veletsianos, and Woodward (2016) found the Twitter histories [a sample of 5.7 million tweets, representing 62 % of all tweets created by these accounts] offered little innovation and value for the campus communities they are trying to serve. Most tweets posted by an institutional account are monologic, share information instead of eliciting action, offer an insular ecosystem of web resources, and express a neutral or a positive sentiment. This whiteboard animation can provide you a brief overview of this paper:

Based on my previous research on sociotechnical stewardship and social media guidance (Pasquini & Evangelopoulos, 2017), it is not surprising to see an emphasis on branding or focus on a promotional strategy for postsecondary social media use. In examining 250 institutional social media policies/guidelines, 64% (n=161) of these documents originate from an office connected to communications, marketing, and/or public relations at each higher ed institution. The primary direction and emphasis for social media use in higher ed have been co-opted from marketing and business planning to encourage a specific institutional brand, that is, one with a consistent voice and presenting strategically tailored messages that highlight positive campus environments.

From this examination of institutional Twitter accounts in Canada and the US, it is apparent the information and images portrayed in social media streams represent an incomplete student experience and an idealized image of college/university life. This is problematic, as these crafted messages with only positive sentiments could mislead students, staff, and faculty who are active in social media spaces. This use of Twitter presents an inaccurate portrayal of campus life, limit the representation and narrative of the student story, and it does little to model expected behavior or interactions in these online environments for all campus stakeholders. From this research, I would challenge our higher ed institutions to “do better work” if they are engaging on any social media channel for their college/university. These should be more than just communication and marketing spaces in higher ed. Think about the ways you can reach and involve your students, staff, faculty, alumni, and campus partners on these channels. Why are you not researching problems out loud, sharing the struggle of your learning, showcasing your teaching challenges, or offering/asking for advice? Twitter is the new town hall at our institutions and in our society. It is up to our higher ed institutions and its constituents to be present, to be active, and model ways to show value and real experiences on these social media platforms. We can do better than just use social media spaces as a marketing, communication, or promotional tool.

References:

Kimmons, R., Veletsianos, G., & Woodward, S. (2016). Institutional Uses of Twitter in Higher Education. Innovative Higher Education, 42(2), 97-111.

Pasquini, L. A., & Evangelopoulos, N. (2017). Sociotechnical stewardship in higher education: A field study of social media policy documents. Journal of Computing in Higher Education, 29(2), 218-239. doi: 10.1007/s12528-016-9130-0 Published Online November 21, 2016.

Veletsianos, G., Kimmons, R., Shaw, A. G., Pasquini, L. A., & Woodward, S. (2017). Selective openness and promotional broadcasts: Twitter use in Canada’s public universities. Educational Media International, 54(1), 1-19. Retrieved from http://dx.doi.org/10.1080/09523987.2017.1324363

#AcDigID, #EdDigID

Social and Digital Presence in Higher Ed (#EdDigID)

Laura Pasquini

Social media and digital technologies are not neutral. These platforms come with cultural, social, and political context — often engineered to encourage interaction, engagement, and some form of addiction. [Listen to more on this rant in @BreakDrink episode no. 7: The Tech Curmudgeons.] Nora Young (2012) details more about her perspective of disembodiment and digital culture in her book, The Virtual Self. There are ways that technology is shaping us socially and this, in turn, has impacted the way we work — even in higher education. That being said technologies are not “infinitely malleable” as we have witnessed “the character of digital technology to decontextualize and recontextualize, to remix and reassemble” (Young, 2012, p. 81). As I read perspectives on social technologies to interviewing higher ed professionals, I am reminded that fluidity between the online and offline self is both interpreted and approached differently by each individual. Digital culture is changing. Although it is not entirely “embodied” by as we “live” and work online, there are emotional, intellectual, and personal impacts for our offline lives.

Next week (May 15-21, 2017), I am facilitating an OLC online workshop (also offered September 25-October 1, 2017) to dig into issues and affordances of our networked selves. What does your online identity look like today? In higher ed, it is becoming increasingly vital to share your work and practice online. Besides developing a digital presence, higher education staff, administrators, and scholars are utilizing social media to support their work, add to their professional development, engage with peers, and share what they are doing to the public. Open and digital channels help colleagues solicit for advice, seek out support/collaboration, offer free professional development, share information and resources, and learn in networked communities with common interests. Although there are benefits to “working out loud” and online, there are also challenges and issues as we repurpose social, digital spaces.  This workshop was designed to discuss, explore, and consider how YOU want to BE online — if you do. At the end of this workshop, I hope participants will be able to:

  • Evaluate social media and digital platforms for professional development and connected learning in the field;
  • Establish effective strategies for developing/creating/improving your  digital identity for open, networked practice; and
  • Outline the benefits and challenges of open and digital practice, especially when considering what it means for higher education staff and faculty are active on social media and in networked spaces.

If you are not able to sign up for this #EdDigID workshop next week, fear not! There are a few other ways you can get involved, contribute, and participate virtually:

  • TWITTER:
    • TWEET: Share resources around digital identity, networked experiences, and how you learn online and on social media using the workshop hashtag: #EdDigID
    • HASHTAGS & TWEEPS: What hashtags do you track on or who do you follow on Twitter? What hashtags are YOU interested for colleagues in higher ed? #EdDigID
    • LISTED: I have been curating Twitter lists for quite some time that includes peers in higher ed, academia, academic advising, librarians, and MORE! Do I need to add you to one of my Twitter lists? Please advise (on Twitter or in the comments below). Thanks!
    • PARTICIPATE in the#EdDigID TWITTER CHAT: Join us for the live, synchronous Twitter chat on Friday, May 19th from 1-2 pm CDT on the Twitters. We’ll be hanging out in this TweetChat Room and I will moderate this chat here: http://tweetchat.com/room/EdDigID
  • LINKEDIN: 
    • CALL FOR CONTRIBUTION: Are you using LinkedIn for your professional, networked development? How are you learning on this platform? Let me know. It’s something I want to chat about in our synchronous meeting online next Wednesday (5/17) from 12-1 pm CST — you can even JOIN THE CONVERSATION if you are interested/available.
  • PODCASTS:
    • From my personal interest in podcast listening (and producing of podcasts), I have been curating an amazing number of podcasts for/by higher ed professionals and academics. I will be sharing this out via another project and blog post soon — but for now, what should be on my podcast feed AND what podcasts should the #EdDigID participants listen to?

Reference:

Young, N. (2012). The virtual self: How our digital lives are altering the world around us. Toronto, Canada: McClelland & Stewart, Ltd.